Expansion saw the company move to a warehouse and showroom near the Post Office Tower near Cleveland Street, the district for furnishings in the 70's and 80's, here Ian created his own ranges of fabrics; weaves and prints were produced by UK and European mills, in a studio adjacent to the showroom signature print designs were created.  He stocked popular dupions, chintz fabrics, velvets and other weaves such as classic damasks, textured semi plain weaves and latterly stripe and check designs which he became synonymous for in the 1980 and still today.  Ian had a skill in identifying great fabrics for his clients, which in the early days included new interior designers such as Nina Campbell and Tricia Guild.